The Business Blueprint

SOLD OUT! NEXT ENROLLMENT: SUMMER 2024

SOLD OUT! NEXT ENROLLMENT: SUMMER 2024

The

Six Figure Coaching Program for Wedding & Elopement Photographers

I’ve heard it all.


“You obviously won’t be a photographer long-term, right?”


“I think it’s time you get a big-boy job.”


“Isn’t photography just a hobby?”


“You’re going to burn out. All photographers do.”


“But what’s your plan for 5 years from now?”


And I almost believed that narrative.

But can I tell you a different one?

Does this resonate a little too much?

It’s time for a new way.

The immersive program to transform your business is here.

INTRODUCING

The Business

Blueprint

An immersive, 3 month group coaching program to rocket launch your photography business towards six figures and beyond.


$3200

$1650/month

One-Time Payment

2-Month payment-plan:

What's Included?

Weekly Video Trainings

(10+ total hrs of video/on-screen trainings. Full year of access.)

6 Group Coaching Calls

for 90 days with Nathan

Weekly Assignments

& Action Steps


BONUSES:

Resources to fast-track your growth


Exclusive Facebook

Community Access

13+ Bonus Resources

Supplemental Tools & Worksheets

~$1000 in Brand-Partner Discount Codes

& Guest Expert Workshops

How does it work?

The Business Blueprint, is a 3-month program of Weekly Video Trainings, Assignments, Coaching, and Community. Here’s how everything works together to get you results…


  • Each week for 3 months, you will have video trainings to consume where you learn TESTED and PROVEN business principles, strategies, and tactics on certain topics like branding, pricing, sales, marketing, etc. On average, it’s about 60-90 minutes of training per week for the first 2 months, similar to a college course. (You don’t HAVE to start the program on a certain date, but it is highly recommended you take the program consistently during the months of the Coaching Calls. And you will have access to these trainings for a full year!)

  • After the video trainings, you will have weekly “assignments” to complete, usually using the Bonus Resources, which apply the knowledge you learned from the video trainings. This ensures you not only learn a lot, but see RESULTS from taking the action! These supplement Bonus Resources are tested/proven tools for you to use which fast-track those results.

  • You will likely need a bit of personalized help, question answering, and inspiration through this process. That’s where group coaching calls come in! Starting the first month after you join the program, on the 1st and 3rd week of the month (for three months) you will have a live group coaching call with Nathan to get that added support in real-time!

  • While you take the program, you will need community to encourage you, support you, and inspire you! You will be a part of a Facebook Group full of like-minded members of the program who are asking/answering each other’s questions, sharing wins with each other, and building actual friendships while all chasing similar goals.

Say goodbye to the guess-work.

It’s time for a proven framework.

STUDENT CASE STUDY

Meet Patty Betts

Patty Betts joined the Business Blueprint not long after going full-time in photography for the first time, but didn’t have a confident pricing strategy, and didn’t have the kind of client inquiries she was looking for. Months into the program, after raising her prices and mastering her sales approach, she was able to hit multiple five-figure months, even up to $40k in one month of bookings.

MORE STUDENT WINS

Who it’s for,

Who it’s not for.

This is an intentional, immersive, 3-month program designed to transform your full-time photography business, top to bottom.

This is not a course on creativity, artistry, how to shoot, and how to edit. This is not a jumble of tips and tricks that just “helps a little bit.”

Some of you are leaving money on the table:

No, really. Some of you could be charging double and triple what you are currently charging. You could be making more money and serving your clients far better. Get ready for the Product & Pricing week where we restructure your offer & prices, and watch clients say “Sounds great!” to numbers that will make you blush.

Some of you simply just don’t have enough inquiries:

You think, “My work just must not be good enough. That’s why I’m not getting booked.” But the fact is, for many of you—your work is incredible. It’s just that no one KNOWS your work is incredible, because not enough people have even seen it! You need much stronger marketing. I can show you how. My Multi-Channel Marketing Framework builds you a bulletproof system for creating visibility and DEMAND for your work, giving you back the power in your business over things like pricing and only saying yes to clients you’re stoked about.

Some of you are losing bookings at the very last step:

You worked so hard to reel that dream client in, but when you get to the inquiry emails and consult call… GHOSTED. “We went with another photographer.” “We’ll let you know” (and then ghosted…) Enter some mind-blowing sales psychology training, mindset shifts, and a student favorite: The Sales Script for client calls. This is how we make the client’s “YES” easy & irresistible.

Some of you are letting “what people think” steal your dreams:

It’s time to show up in your business, for your dreams, for your God-given callings. Who cares what Joe or Jane Shmo think of you. Raise eyebrows. Be cringe. GET CRAZY. It’s the ones who are crazy enough to take action on their dreams who actually see them come true.

MY STORY…

Who is Nathan?

3 years ago,

I was the “starving artist.”

I started a photography “business” because I loved photography, knew how to take photos and edit them, and loved it.

But I was booking $2k-$3k per wedding, getting crickets in my inbox during a pandemic, and considering if I needed to change my career because I had just gotten married and needed to provide for my family.

I realized my massive problem: I didn’t know business. I didn’t know how to make money.

I had thought I just needed to be the best photographer, with the best client experience to succeed as a photographer.

Unfortunately, I was wrong, and I came to know it.

I spent the next year putting all my energy into learning business. I read the books. I took the courses. I hired the coaches. I devoured the podcasts. I tested. Hustled. Repeat, repeat, repeat. Got crazy. Swan dove outside my comfort zone.

I transformed my offer and pricing. Overhauled my sales process. Flipped my marketing upside down.

And all praise to God, the following year I was looking back at a six-figure year in photography bookings for the first time.

And I realized: “It can really happen… I can pursue my passion, and it can actually provide the life I dreamed of for me and my family.”

That’s the power of business.

If you can learn how to make abundant money on the thing that you love, the full dream becomes a reality.

That’s why I built this program.

Because I want to see that reality come to life for YOU.

What will I learn?

 
 

“I’m just not sure I can afford this right now, Nathan.”

Can I be honest with you? I could answer this by giving a value breakdown of how much you’re getting in this course and why it’s all worth WAY over the price I’m asking, and I will do that below.

But as your friend, here’s the truth you need to hear: you can’t afford to NOT be a part of this. If what you’ve been doing has not been reaching your goals, every day you continue on that journey is costing you.

But hey… just for fun, let’s also look at the value you’re getting:


Or 2-month payment-plan of

One time payment of

$3,200

$1650/month

Buy with complete confidence.

MONEY BACK GUARANTEE

I want you to be completely satisfied with your purchase, so anytime during the 30 days after you purchase, if you can prove that you did all the work and yet you still don’t see any serious impact in your business, email me directly, and I will give you a full refund. That’s how confident I am in this program and how incredible it will work for you.

STUDENT CASE STUDY

Meet Linden

Shortly before joining the Business Blueprint, Linden Wilson put it all on the line to quit her full-time corporate job making $100k/year, and go full-time as a photographer. A few months into the Business Blueprint, she was able to match, and then out-earn her six-figure corporate job with her photography income.

THE HONEST TRUTH

The Business Blueprint

might not be right for you.

This program is for those who are ready to go all-in on their dreams, put in the work and dedication to make it happen, and won’t let anything stand in the way. And that could be you too!


If you’re not up for the challenge, I don’t want you to take this program.


If you don’t put in the work, it won’t work. And as your coach, I can’t make you put in the work. That’s the part that’s up to you.

Here are just "a few” more student case studies and testimonials.

These are from photography business owners who stayed dedicated, consistent, they did the work, and they stepped outside of their comfort zone to make their dream a reality—and it happened.

STUDENT CASE STUDY

Meet Tawnee

Tawnee Bree applied to the Business Blueprint when she had only 1 wedding booked for her following year. She was questioning everything in her business but not knowing what to do. When she joined the Business Blueprint, she transformed her marketing, mastered her sales process, started booking consistent five-figure months, and 4 months later she hit her first $100k in total bookings for the year from wedding photography. 

STUDENT CASE STUDY

Meet Taylor

Taylor Isselhard joined the Business Blueprint in November of 2023, and has crushed his goals ever since. He’s been able to make his sales process bulletproof, raise his prices AND book them, and has seen multiple five figure months since he joined.

STUDENT CASE STUDY

Meet Claire

Claire Carter joined the Business Blueprint in November of 2023, and since then she’s been able to raise her prices, keep those prices without losing business, earn multiple high-earning booking months at $15k+, re-brand her website, which has all given her the confidence to quit her job and pursue her dream of photographer full-time.

STUDENT CASE STUDY

Meet Kristen

Kristen Costlow joined the Business Blueprint in November of 2023, when she had NO inquiries coming in at all. She was able to raise her demand, increase her inquiries, transform her sales process, and smash her monthly goals to hit six-figures per year.

STUDENT CASE STUDY

Meet Marcus

Marcus Hanenburg joined the Business Blueprint in November of 2023, has been able to transform his sales, target his ideal niche client “Cowboy Weddings”, gain tons of exposure from new audiences through Instagram marketing, and on top of all of that — he has the numbers to show for it.

STUDENT CASE STUDY

Meet Devyn

Devyn B has been a part of the Business Blueprint since she joined inNovember of 2023, and with the help of Nathan’s program & direction was able to target her dream Italy destination wedding at a whopping five-figure price point that she had never reached before!

STUDENT CASE STUDY

Meet Andrew

Andrew Alexander has been a part of the Business Blueprint since November of 2023, has been able to increase his inquiry rate and demand for his work, and book his top-booked month yet in January of 2023!

STUDENT CASE STUDY

Meet Cindi

Cindi Sager has been a part of the Business Blueprint since November of 2023, and has been able to increase her prices to rates that she’s never booked before, even on her first inquiry that came her way after she raised her prices.

STUDENT CASE STUDY

Meet Jaycee

Jaycee Quinn has been a part of the Business Blueprint since Spring/Summer of 2023, and has been able to increase her prices, transform her sales, raise her demand, and was able to close off 2023 with her first 6 figures in bookings and yearly revenue.

STUDENT CASE STUDY

Meet Kayla

Kayla Bock joined the Business Blueprint in November 2023, and came from a place where she felt like she was hitting a slow season in her bookings. She was able to raise her prices, increased her own demand, and start booking dream weddings at a brand new raised price point.

STUDENT CASE STUDY

Meet Abby

Abby Lynn Herron joined the Business Blueprint in November 2023, after just going full time in her photography business very recently before then . She was able to raise her prices using the Pricing trainings and Pricing Calculator in the BB program, and promptly started booking at those new prices, even up to an all-time high rate for herself!

STUDENT CASE STUDY

Meet Tonya

Tonya Phelps joined the Business Blueprint in November 2023, and despite some personal life circumstances that gave her a bit of a hurdle to overcome, she was able to completely shift that setback and turn it into her win. She’s built a bulletproof sales-call rate for herself, and started hitting five figures in bookings/month.

STUDENT CASE STUDY

Meet Alayna

Alayna Joy Clawson joined the Business Blueprint in November 2023 with some massive goals, and since being a key part of the community and applying herself actively to the program, she has been able to completely re-brand her business to raise her value, and has been able to book higher packages than she ever had before.

STUDENT CASE STUDY

Meet Tayler

Tayler Metzler joined the Business Blueprint in November 2023, and even though she worked a job on the side, she was able to take everything she learned in the BB, leverage it to pursue her dream of owning her own photography studio, and now she says she’s at a place in her photography business where she feels she no longer will be needing her part time job anymore!

STUDENT CASE STUDY

Meet Lexi

Lexi Wilson joined the Business Blueprint in November 2023, and worked her way through the program relentlessly, even when it wasn’t easy. She was able to shift her mindset from scarcity and worry to abundance and positivity, and has been able to completely transform her booking rate and sales process.

WHATEVER BLUEPRINT YOU’VE BEEN FOLLOWING HASN’T BUILT THE BUSINESS OF YOUR DREAMS YET.

How long have you been stuck?

Same old blueprint, same old results.


Sometimes we think that the old ways that haven’t gotten us any success in the past will one day magically create something new out of nowhere! But we both know that’s not true. That old way you’ve been doing things is costing you every day, every dollar, and every ounce of energy you spend on it.

IT’S TIME FOR A NEW BLUEPRINT.

It’s time to build your business in a new way.

NO MORE SMALL MOVES. NO MORE HALF-STEPS.

It’s time to go all-in on your dreams.

…for your passion, for your family, for your life.